golf reimagined.
icons reborn.

icons series.
Where sports unite

A world first

Disruptive experiential sports and entertainment brand that brings together the biggest and boldest cross-section of world- class athletes and fans ever seen in a competitive arena.

The team

Tom Brookes

Founder & CEO

Dan Hudson

Chief Operations Officer

Chris Sice

Chief Content Officer

Bren Hutchinson

Board Financial Advisor

Jonathan O'Dea

Chief Development Officer

Morgan Brown

Head of Talent

Joe Bass

Executive Producer

Tim Lacy

Executive Producer - Golf

Paul Sims

Head of Marketing

Nick Ball

Partnerships Consultant

Matt Williams

Communications Manager

Jim Harrison

Head of Digital Strategy

Sam Van Gelder

Producer

Ryan Gouge

Creative Lead

Tom Yarwood

Senior Designer

Rory Macfadyen

Board Advisor

Umberto Gandini

Board Advisor

Adrian Millerick

Social Media Lead

Pete Rhodes

Head of CSR

Jonathan Loosemore

Head of Golf Operations

Paul Brookes

Head of F&B

Julian Holden

Operations Admin Manager

Katie Gordine

Senior Talent Manager

Matt Nowell

Digital Content Producer

John Bradley

Talent Media Manager

Georgie Higson Smith

Special Events

Tai Bilbe

Head of Tournament Services

Gift Narisara

Local Operations

Bimp Penduean

Tournament Services

Robyn Cooper

VIP & Client Services

Ben Hunt

Social Media Manager

James Scivill

Technical Production Manager

James McEvoy

TV & Media Distribution

Paul Sheehan

Golf Tourism Executive

“There is nothing else like this in sport, it's amazing and I hope to play in many more Icons Series events.”

Pep Guardiola